This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

PSA Peugeot Citroen And IBM To Launch "Connected Services" For The Car Of The Future

Stocks in this article: IBM

ARMONK, N.Y. and PARIS, March 25, 2014 /PRNewswire/ -- PSA Peugeot Citroen today announced plans to use IBM Big Data and Analytics and IBM MobileFirst solutions to launch a new era of connected vehicles that deliver customized services.

IBM Corporation logo.

The rapid adoption of mobile devices is redefining customer expectations in all areas of life, including transportation. The need to be constantly connected is transforming the relationship between car owners and manufacturers beyond the driving experience. To meet changing customer expectations requires new, innovative connected services.

The challenge for car manufacturers is to integrate value brought by processing and analyzing real-time data from the connected vehicle. Automobiles today deliver millions of points of valuable information while connected devices such as mobile phones play an integral role in people's lives.

PSA Peugeot Citroen and IBM (NYSE: IBM) are working together to integrate the massive amounts of data from cars, phones, traffic signals, lights and other sources and analyze it in real-time to deliver on the promise of the connected vehicle. "This innovation and collaboration with IBM is expected to offer new and essential services for both drivers and passengers," said Brigitte Courtehoux, Director of Cars and Connected Services Business Unit for PSA Peugeot Citroen.

PSA Peugeot Citroen's expertise in the auto industry combined with IBM's Big Data and Analytics and IBM MobileFirst solutions will enable the French manufacturer to offer a range of "connected services" to its clients, allowing them to use numerous access channels such as websites, vehicles data, customer service or mobile applications. They will now also be able to access other sources of vehicle data and customer service information such as, among many other possibilities, a better weather precision via onboard sensors of temperature, lights, and windshield wipers from Peugeot Citroen's cars.

1 of 2

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 18,030.21 +6.04 0.03%
S&P 500 2,081.88 -0.29 -0.01%
NASDAQ 4,773.4720 +8.0480 0.17%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs