This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

'Walking Dead' is Devouring Our Airwaves

NEW YORK (TheStreet) -- Since 2010, The Walking Dead has been one of the top shows on cable television. Cable company AMC Networks (AMCX - Get Report) has profited handsomely from the hit zombie-themed show. Now, with a new syndication partnership with AMC, 21st Century Fox (FOXA - Get Report) is stepping up to share in the wealth.

The post-apocalyptic drama will lead a second life in syndication, walking the earth and terrifying viewers all over again.

The surprise announcement came Wednesday that Fox unit MyNetworkTv has won the syndication rights to The Walking Dead. Episodes will air beginning in the fall, when MyNetworkTV shows two episodes of The Walking Dead on one night a week.

Fox executive Frank Cicha summed it up: "It's not often you get to add the hottest show on the planet to your lineup."

The Walking Dead is no ordinary hit cable show. It's the No. 1-watched television program across all networks, including broadcast television. The show has dominated the coveted advertising market of viewers aged 18 to 49. The most recent episode, airing Sunday, March 16, was watched by 12.9 million viewers. In that audience, 8.1 million viewers were age 18 to 49. In October 2013, the premiere for season 4 became the most-watched episode of the series with 16.1 million viewers, including 10.4 million adults. Through the last 30 episodes, only three have fallen below the 10 million total viewer mark, an impressive feat for a cable TV show.

21st Century Fox is clearly putting a lot of money into its MyNetworkTV. The channel currently airs reruns of shows like Law and Order: SVU, Bones, Law and Order: Criminal Intent, House and Monk. Previously the network has aired Desperate Housewives and WWE Smackdown.

The move by Fox also gives the company another way to capitalize on The Walking Dead. Fox's International Group was one of the early backers of the show and now has rights to air The Walking Dead in nearly every country outside the U.S. Fox has already clearly benefited alongside AMC, as the show gains international popularity.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
FOXA $30.26 0.00%
AMCX $65.23 0.00%
AAPL $93.74 0.00%
FB $117.58 0.00%
GOOG $693.01 0.00%


Chart of I:DJI
DOW 17,773.64 -57.12 -0.32%
S&P 500 2,065.30 -10.51 -0.51%
NASDAQ 4,775.3580 -29.9330 -0.62%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs