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March 19, 2014 /PRNewswire/ -- Conde Nast Entertainment and Golf Digest, the world's most widely-read golf publication, today launched the brand's first-ever premium digital video channel, rolling out new original series inspired by the magazine's award-winning editorial content. The channel, sponsored by Callaway®, features a wide range of content focusing on Golf Digest's core strengths in equipment and instruction, as well as humorous and informative original series. Golf Digest's channel launch marks the ninth launch in Conde Nast Entertainment's (CNE) digital video network, and second of 2014. The Golf Digest channel is the network's first and only sports channel.
"These video programs add another dimension of entertainment to Golf Digest's content," said Golf Digest
Chairman and Editor-in-Chief
Jerry Tarde. "We're reaching new and younger golfers while reinforcing our connection to the passionate player. It's helping us grow the game and deepen our ties to the core audience."
The channel's content will be widely distributed across multiple platforms, including Golf Digest's
http://video.golfdigest.com and YouTube channel
www.youtube.com/golfdigest, as well as through syndicated partnerships.
"Our Golf Digest channel will be the first premium digital video destination for the next generation of golf enthusiasts," said
Dawn Ostroff, president, Conde Nast Entertainment. "As CNE's digital video network expands to new categories with our signature, distinctive programming, we are able to grow and enhance our audience of influencers in a meaningful way."
"We are really excited to be partnering with Golf Digest on the launch of the Golf Digest Video Channel. It's a natural extension of our commitment to not only leading in innovation and performance in golf equipment but also in the ways consumers engage with companies and learn about their products," said
Callaway Senior Vice President of Marketing
Harry Arnett. "The multimedia content delivery approach to the Golf Digest Video Channel is a perfect fit for our newsroom content creation methodology. We know golfers everywhere will really enjoy it."
New and original series from the editors of Golf Digest
#GOLFSECRETS WITH BEN CRANE: It's not easy being a PGA Tour player—and a member of the parody boy band Golf Boys.
Ben Crane shares his secrets for doing it all, while answering your golf questions with honesty and humor.
BREAKING BAD SCORES: Get out of your rut and lower your scores with this how-to series featuring leading instructor
Jason Guss. Learn practice tips and drills for all skill levels on your way to breaking 100, 90, or 80.
February 2013, CNE's digital audience has grown by 761% in unique visitors and is recognized as the fastest-growing company among comScore's Top-50 properties. Previously launched CNE channels include
Glamour, GQ, Style.com, SELF, Teen Vogue, Vanity Fair, Vogue and
Visit the all-new Golf Digest channel for more video:
http://video.golfdigest.com Subscribe to the Golf Digest YouTube channel here:
http://www.youtube.com/golfdigest Connect with Golf Digest on social media: Twitter:
http://www.instagram.com/golfdigestmagAbout Conde Nast Entertainment (CNE)Conde Nast creates the world's best content for the world's most influential audiences. The company attracts more than 164 million consumers across its twenty industry-leading print and digital media brands:
The New Yorker,
Condé Nast Traveler,
Teen Vogue and
The company launched Conde Nast Entertainment in 2011 to develop film, television and digital video programming. Conde Nast also owns Fairchild Fashion Media (FFM) and its portfolio of comprehensive fashion journalism brands:
M and Fairchild Summits.
For more information, visit
www.condenast.com or follow us on Twitter
About Golf DigestGolf Digest is the world's most widely-read golf publication and the authority on how to play, what to play and where to play. Golf Digest's aim is to enhance the enjoyment of all facets of the game — making its readers better players, smarter consumers and more discerning travelers, while also offering the kind of informative and provocative stories that fuel the unending conversation that is golf. Golf Digest's mantra is THINK YOUNG/PLAY HARD, a philosophy that defines both the magazine's readers and editorial alike. Golf Digest is part of Golf Digest Companies, which includes Golf World and GolfDigest.com. For more information, go to
www.golfdigest.com and stay connected on Twitter by following
About Callaway®Through an unwavering commitment to innovation, Callaway Golf Company (NYSE:ELY) creates products designed to make every golfer a better golfer. Callaway Golf Company manufactures and sells golf clubs and golf balls, and sells golf accessories, under the Callaway Golf® and Odyssey® brands worldwide. For more information please visit:
SOURCE Conde Nast Entertainment