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A.T. Cross Addition Caps Off Another Successful Year For CuVerro® Antimicrobial Copper

Stocks in this article: BRSS

In a move with far-reaching implications for the future of antimicrobial copper, A.T. Cross Company in collaboration with Olin Brass has announced the introduction of the world’s first pen made with a U.S. EPA-registered CuVerro ® bactericidal copper.

Known as the Century ® Copper Pen, the product represents a truly unique and innovative addition to the Cross signature collection of stylish, quality writing instruments. With its Olin Brass supplied CuVerro ® bactericidal touch surface, the pen kills 99.9% of bacteria* within two hours of contact – including MRSA – and delivers continuous and ongoing antibacterial action 24 hours a day. With heightened public awareness for hygiene, the Century Copper Pen with CuVerro® surfaces fits perfectly into everyday life, continuously killing bacteria* on-the-go, at home or in the workplace.

The Century Copper pen also boasts a sleek iconic design, stunning finish, and quality craftsmanship that have established Cross as one of the world’s leading manufacturers of premium writing instruments, timepieces, and personal accessories.

Like all Cross writing instrument products, the Century Copper Pen was designed and engineered in the U.S. and is backed by a lifetime mechanical guarantee. Available in ballpoint, this distinctive pen is priced at $50 SRP and is available to consumers through select retailers in the United States, on-line at www.cross.com, and to business and corporate clients through the U.S. Corporate Gift division of A.T. Cross.

“The Century Copper Pen represents a huge step forward in our efforts to bring CuVerro ® bactericidal touch surfaces into the product mainstream and everyday life,” said Jeff Byrd, Olin Brass Vice President of Marketing & Sales. “It illustrates how simple and sensible an autonomous bacteria control measure can be. And it’s our hope that other manufacturers of everyday personal products will take notice.”

Many already have!

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