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Coca-Cola® Brings Stellar Line Up To Calle Ocho 2014

Stocks in this article: KO

DASANI is bringing its “Drop Into DASANI” tour back to Calle Ocho. The “Drop Into DASANI” tour features a confetti filled bounce-house that captures digital photos of attendees having fun inside. The photos can be instantly shared with family and friends via email or uploaded to social media platforms. In addition, people will learn about DASANI’s sustainability efforts through their recycling game. As part of the game, people can launch empty DASANI bottles at a recycling-themed façade in exchange for prizes. DASANI will be located at 8th Street and 23 rd Avenue.

“Drop Into DASANI” is a 24-week tour that will visit college campuses, music festivals and theme parks throughout the country promoting the benefits of DASANI and recycling. At each tour stop, people also will have the chance to taste DASANI DROPS™ water flavor enhancers.

Supporting Carnaval Miami

For 36 years, Coca-Cola has been a valued partner of the Kiwanis Club of Little Havana; the organizer of Carnaval Miami. Carnaval Miami is a month-long celebration that features culinary competitions, an art and jazz festival, 5K and 10K run/walk, soccer tournament, and Calle Ocho. In addition to Coca-Cola’s role in Calle Ocho, Cola Zero™ will be the presenting sponsor of Miss Carnaval Miami. This event celebrates South Florida’s most talented, brightest and beautiful young Hispanic women who will compete for a $2,500 college scholarship.

“Since the 1978, Coca-Cola continues to be one of Calle Ocho’s longest and strongest supporters. Their commitment to the local community is what makes Coca-Cola a household name very much appreciated by all of us,” said Antonio “Tony” Lorenzo, President of the Kiwanis Club of Little Havana.

El Festival de la Calle Ocho – Kiwanis Club of Little Havana

Calle Ocho is a production of The Kiwanis Club of Little Havana, a non-profit service organization formed in 1975, with the mission of changing the life of one child and one community at a time. Funds raised from Calle Ocho and the events of Carnaval Miami, allow the Kiwanis Club of Little Havana to sponsor projects and programs of great impact to the youth of South Florida; programs that begin at infancy and continue until college graduation.

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