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Trading Profiles for Upcoming Earnings Including Kraft Foods and Campbell Soup

Here are my buy-and-trade profiles for the three companies reporting before the bell on Friday:

Campbell Soup ($40.86): Analysts expect the provider of soups and sauces to report earnings of 73 cents a share. The stock has been below its 200-day SMA at $43.37 since Sept. 19 and has traded as low as $38.30 on Nov. 20. The weekly chart is negative, with its five-week MMA at $41.47 and its 200-week SMA at $36.65. The stock is up 6.8% over the last 12 months. My annual value level is $39.97 with semiannual and annual pivots at $41.31, $43.09 and $43.51 and $43.58, respectively. My quarterly risky level is $45.51.

J.M. Smucker ($93.71): Analysts expect the maker of peanut butter and jelly to report earnings of $1.67 a share. The stock has been below its 200-day SMA at $104.70 since Dec. 11, trading as low as $91.94 on Feb. 5. The weekly chart is negative but oversold with its five-week MMA at $97.67 and its 200-week SMA at $81.27. The stock has a gain of 3.1% over the last 12 months. My annual value level is $82.41 with an annual pivot at $98.74 and monthly risky level at $107.64.

TRW Automotive ($75.08): Analysts expect the supplier of vehicle-control and driver-assist automotive replacement parts to report earnings of $1.63 a share. The stock briefly dipped below its 200-day SMA at $70.71 on Feb 5 and is now above its 50-day SMA at $74.18. The weekly chart will shift to being positive if the stock has a weekly close above its five-week MMA at $74.29 with its 200-week SMA at $50.66. The stock has a gain of 24.7% over the last 12 months. My annual value level is $54.08 with semiannual risky levels at $82.23 and $83.58.

Must Read: Campbell Soup Tastes Just Right

At the time of publication the author held no positions in any of the stocks mentioned.

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This article represents the opinion of a contributor and not necessarily that of TheStreet or its editorial staff

Richard Suttmeier is the chief market strategist at He has been a professional in the U.S. Capital Markets since 1972, transferring his engineering skills to the trading and investment world.

Suttmeier has an engineering degree from Georgia Tech and a Master of Science degree from Brooklyn Poly. He began his career in the financial services industry in 1972 trading U.S. Treasury securities in the primary dealer community. He became the first long bond trader for Bache in 1978, and formed the Government Bond Department at LF Rothschild in 1981, helping establish that firm as a primary dealer in 1986. This experience gives him the insights to be an expert on monetary policy, which he features in his newsletters, and market commentary.

Suttmeier's industry licenses include, Series 7 and Registered Principal (Series 24). He has been the Chief Market Strategist for since 2008 and often appears on financial TV.

Click here for details on Suttmeier's "Buy and Trade" investment strategy.

Richard Suttmeier can be reached at
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