This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here Launches New Approach To Revolutionary Home Trial Program For Prescription Eyewear

VANCOUVER, British Columbia, Feb. 12, 2014 (GLOBE NEWSWIRE) -- (Nasdaq:COA) (TSX:COA), the leading global manufacturer and digital retailer of high-quality glasses and contact lenses, has launched a new approach to its revolutionary home trial program that makes it easier for consumers to try and buy eyewear online.

The "Try Before You Buy" program is similar to the traditional eyewear trial program launched by five years ago. However, now customers will receive their choice of glasses for a thirty day trial period with their prescription lenses included.

"Our original Home Try-On program included four frames to try but, without prescription lenses, it was difficult to make a decision and have a full, authentic experience," said Roger Hardy, founder and CEO of "Customers told us they disliked the hassle of returning to the post office to mail the trial packs back to us, then wait for the completed glasses to arrive. We decided there must be a better way, and we think we've found it!"

The decision to offer this trial program stems from's commitment to providing high-quality, affordable and fashionable eyewear to its customers around the globe. This trial program is the first of its kind in the optical industry and allows customers to try on several pairs of glasses in their prescription completely free. Customers can order and try out their glasses with no cost for thirty days and keep only the eyeglasses they love!

"We are always looking for ways to make buying eyewear easier and more affordable," continued Hardy. "The only way customers can truly get the feel for eyeglasses bought online is to include their own custom prescription lenses in the trial. We invented the trial pack and have now reinvented it, taking the experience to a whole new level for our customers."

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.64 -0.11%
FB $118.57 0.84%
GOOG $698.21 0.75%
TSLA $241.80 0.43%
YHOO $36.53 -0.19%


Chart of I:DJI
DOW 17,891.16 +117.52 0.66%
S&P 500 2,081.43 +16.13 0.78%
NASDAQ 4,817.5940 +42.2360 0.88%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs