The collection will be marketed online and in-store as well as through newspaper advertisements and personal appearances. Shaq also will wear the new collection on TNT's "Inside the NBA" and on future television appearances.
" Shaquille O'Neal is one of the most iconic athletes of our time, and we are thrilled that he chose Macy's to launch this extension of his superstar talent into the world of tailored clothing," said Richard Arnstein, Macy's EVP / GMM of Mens. "With his high-profile lifestyle, Mr. O'Neal understands the power of being well dressed, and this new collection of suit separates will appeal to men of any size who truly appreciate style and quality."
"I am excited and honored to partner with Macy's, an iconic American brand that believes in our community, to launch a collection that will be fun, elegant and classy," O'Neal said.
About Macy'sMacy's, the largest retail brand of Macy's, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks ® and the Macy's Thanksgiving Day Parade ®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers, employees and Macy's Foundation, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers. SOURCE Macy’s
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