This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Cramer's Action Alerts PLUS - See his portfolio and get alerts BEFORE every trade. Learn more NOW!

The Annoying Thing That Will Make You Quit Facebook

Almost nobody wants to put that much effort into it.

Pendola has previously compared Facebook to founder Mark Zuckerberg's vision of it: "The best personalized newspaper in the world." OK, but requiring a Mashable tutorial to make Facebook even resemble that high-minded ideal is like calling up a newsroom every morning and placing an order for what you'd like to see in the paper that day -- only to have the editors either miss or blatantly ignore parts of that order so they can give you more ads and fewer personally relevant stories.

Basically, Facebook became all the worst parts of actual newspapers, but with your friends and family reduced to small print somewhere in the police briefs. The big, terrible stories drive traffic and draw jerks like me into the comments fields to vent. But that's not what I or just about anyone else came to Facebook for.

Similarly, hearing the same 20% of Apple iTunes libraries on repeat weren't what people with thousands of songs on their hard drives adopted iTunes for, but it's the reason big, bulky iTunes collections are going unused and unchanged like the CD collections they replaced. Apple (AAPL - Get Report), Amazon (AMZN - Get Report) and others who lived by the MP3 were never concerned with how you were listening to your music, but that you were listening to more of it. It's why the shuffle feature was never quite random enough, the Genius feature stuck to genres like a dumb music store CD rack and sales of digital downloads started dropping for the first time last year. It's also a disheartening turn for Apple, whose consumer ranks are filled with folks who fled the pedantic, piecemeal PC market for simpler plug-and-play Macs and iDevices.

The fact is, we don't want to curate. We say we do because it sounds like the enlightened, responsible thing to say, but we want technology to take the next leap ahead and stop making us put together mixes like a college freshman. The better corners of the Internet have found already do this.

As Pendola notes on several occasions, Twitter does a far better job of keeping users informed and in touch just by its nature. Those 140 characters keep things brief and skippable, reward cleverness and force everyone to get to the point or cycle to the bottom. Twitter's news feed can be broken into groups or streamlinedwith help from TweetDeck or HootSuite, but it doesn't game the system and reward just the popular content. The items in your feed don't get any help making it there and don't just show up because they're viral.

It's an ideal platform for both news and communication and transparently leaves content choices in the user's hands -- with minimal curation required. That's the basic gist of steaming services like Pandora (P - Get Report), Radioio (OTC:RDIO) and Spotify as well: Let the user build a base of lists or stations, let them streamline those offerings with the help of algorithms and minimal tweaks like thumbs-up or thumbs-down voting and let them enjoy their experience without bother.

2 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
AAPL $124.43 -1.54%
AMZN $372.10 -0.66%
FB $82.22 -1.18%
NFLX $416.69 -1.39%
P $16.21 -1.10%


DOW 17,776.12 -200.19 -1.11%
S&P 500 2,067.89 -18.35 -0.88%
NASDAQ 4,900.8850 -46.5560 -0.94%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs