This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Asda Becomes First Retailer To Implement PantoneLIVE

Stocks in this article: DHR









GRAND RAPIDS, Mich., Jan. 22, 2014 /PRNewswire/ -- X-Rite and Pantone, Danaher Corporation (NYSE: DHR) brands, today announced that Asda, one of Britain's top value retailers and a wholly owned subsidiary of Wal-Mart, will employ PantoneLIVE™, a cloud-based color service, throughout its global supply chain. PantoneLIVE allows Asda to standardize on a single platform and manage digital access rights to facilitate color communication across packaging materials and suppliers, improving operational efficiencies.

(Logo:  http://photos.prnewswire.com/prnh/20130418/SF93634LOGO-b)

"The proposition was challenging – develop a solution that not only enables us to assess print quality across the entire list of Asda approved packaging printers, but also present complex, technical color data in an easy-to-understand format," said Andy Wilson, print manager at Asda. "As most of the print validation solutions on the market were aimed at printers rather than brand owners, it quickly became apparent that selecting the right partner to develop the solution was crucial, and X-Rite/Pantone ticked all our boxes."

With color so critically tied to brand equity, maintaining color consistency across product packaging is essential to ensure authenticity and consumer confidence. The PantoneLIVE suite of solutions provide Asda with a secure, cloud-based repository for its precise color data, allowing brand managers to communicate color specifications across the supply chain and validate compliance and track supplier performance anywhere in the world.

"Printers being able to validate their own work in real-time makes PantoneLIVE a game changer," said Jason Gilmartin, senior print manager at Asda. "With its implementation, we will now be able to manage our print base intelligently with true 'closed loop' color management from initial concept to final print whilst slashing waste, reducing cost and driving greater brand consistency. At last, the days of print managers approving print at the end of a printing press are coming to an end."

"It is mission critical for a large retailer such as Asda to achieve better and more consistent color results across different categories, suppliers and regions. We are extremely pleased that PantoneLIVE is the chosen solution for accurate color communication and control in their entire packaging supply chain," explained Dr. Sonia Megert, vice president of the Pantone Digital Business unit at X-Rite/Pantone. "Spectral data for Asda's main brand colors are stored securely in the PantoneLIVE cloud, thus helping reduce color variation in the production process, ensuring their colors are correct every time, on every packaging material."

In addition, PantoneLIVE's centralized color management system helps achieve speed to market efficiencies from initial design to final production, ultimately lowering product development and manufacturing costs. Asda will begin to deploy PantoneLIVE immediately with Smart Price, Chosen by You and Extra Special private label brands.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Jim Cramer and Stephanie Link reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

Jim Cramer's protégé, David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
Try it NOW
Try it NOW
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

Jim Cramer's protégé, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 17,164.95 -251.90 -1.45%
S&P 500 1,994.99 -26.26 -1.30%
NASDAQ 4,635.24 -48.1670 -1.03%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs