, Inc. (NYSE MKT: MEET), the public market leader for social discovery, today announced significant upgrades to its core MeetMe mobile application on iOS. The improvements include a redesigned menu optimized for iOS 7 and an upgrade to Chat, the app’s most popular feature.
Now featuring an SMS “chat bubble” style, the upgraded Chat feature is better equipped to facilitate conversational messaging, including real-time messaging for users who enable push notifications. Other improvements to the MeetMe app include a sleeker menu and a new cross-promotional space intended to draw attention to the company’s roster of standalone applications, such as
“Chat is by far the most popular feature of the MeetMe mobile app, with approximately 75 percent of daily active users receiving at least one message every day,” said Geoff Cook, CEO of MeetMe. “We are very excited to offer our users a version that is faster and easier-to-use to further enhance the connections they make. In addition, launching this update now lays the groundwork for the launch of a much more comprehensive update to Chat, including important new functionality, in the coming months, which we believe will further increase engagement and ultimately daily active users.”
About MeetMe, Inc.
MeetMe® is the leading social network for meeting new people in the US and the public market leader for social discovery (NYSE MKT: MEET). MeetMe makes meeting new people fun through social games and apps, monetized by both advertising and virtual currency. With 70 percent of traffic coming from mobile, MeetMe is fast becoming the social gathering place for the mobile generation. The company operates MeetMe.com and MeetMe apps on iPhone, iPad, and Android in multiple languages including English, Spanish, Portuguese, French, Italian, German, Chinese (Traditional and Simplified), Russian, Japanese, Dutch, Turkish and Korean.
Cautionary Note Concerning Forward-Looking Statements
Certain statements in this press release are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding whether the upgraded feature is better equipped to facilitate conversational messaging, whether it will be faster, easier to use, and enhance personal connections, whether the changed menu and new cross-promotional space will draw attention to our other applications, whether the update lays the groundwork for the launch of a much more comprehensive update to Chat, the importance of that anticipated update, whether and when we complete it, and whether it will further increase engagement and daily active users. All statements other than statements of historical facts contained herein are forward-looking statements. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “project,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include the risk that we will not be able to launch updates as anticipated, the risk that our applications will not function easily or otherwise as anticipated, the risk that unanticipated events affect the functionality of our applications with popular mobile operating systems, any changes in such operating systems that degrade our mobile applications’ functionality and other unexpected issues which could adversely affect usage on mobile devices. Further information on our risk factors is contained in our filings with the Securities and Exchange Commission (“SEC”), including the Form 10-K for the year ended December 31, 2012 and the Current Reports on Form 8-K filed with the SEC on May 1, 2013, October 1, 2013 and November 6, 2013. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.