Conceived and produced by the NY/NJ Super Bowl Host Committee, the event will be produced in conjunction with Macy’s Parade & Entertainment Group by IMG Productions, Steve Mayer, Executive Producer.
About NY/NJ Super Bowl Host Committee
The NY/NJ Super Bowl Host Committee is the entity created by the owners of the New York Football Giants and the New York Jets to raise the necessary funds and partner with the NFL to plan and stage Super Bowl XLVIII and all of its associated events. The Host Committee also works closely with area business leaders and public officials to coordinate key logistics and maximize the game’s positive economic impact for the region. Additionally, in an effort to give back to the surrounding region, the Host Committee supports an active roster of charitable initiatives, largely conducted through the work of the Snowflake Youth Foundation, including the rehabilitation of after-school centers, support for the Super Community Blood Drives, and various environmental works.
As President and Chief Executive Officer, Alfred F. Kelly, Jr. oversees all host activities leading up to Super Bowl XLVIII, which will be history’s first outdoor, cold-weather Super Bowl. Super Bowl XLVIII will be held on February 2, 2014, at MetLife Stadium, the home of both the New York Football Giants and the New York Jets.
Macy’s (NYSE:M), the largest retail brand of Macy’s, Inc., delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at
. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers, employees and Macy's Foundation, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers.
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