This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

[video] Take a Look at the New Ford F-150, 700 Pounds Lighter

Stocks in this article: F

DETROIT (TheStreet) -- Ford (F - Get Report) on Monday unveiled major innovations in the truck that has been the best-selling U.S. vehicle for the past three decades, chopping 700 pounds from the F-150 pickup as it moves to an aluminum body.

The F-150 is a symbol of America, the best truck for the past 37 years and the best-selling vehicle for the past 32 years. In 2013, Ford sold 763,402 F-150s, with each sale accounting for an estimated $10,000 in profit.

The new model was introduced on the first day of the Detroit Auto Show. "The all-new F-150 redefines the future of trucks, and it is yet another example of our One Ford plan producing vehicles that serve customers with a commitment to the very best quality, fuel efficiency, safety, smart design and value," said Mark Fields, Ford'd chief operating officer, in a prepared statement.


High-strength aluminum alloys are used throughout the F-150 body for the first time, improving dent and ding resistance and also saving weight, Ford said.

The loss of 700 pounds of weight helps the vehicle tow more, haul more, accelerate quicker and stop shorter, Ford said, noting that the frame also uses steel that is "stronger than the steel found in some competitors' heavy-duty pickup truck frames."

In the first half hour of morning trading, Ford shares were up 43 cents to $16.50. "The changeover to the updated trucks in 2014, in our view, is the most important investment variable for Ford over the next 6-12 months," wrote Sterne Agee analyst Michael Ward in a report issued Monday morning. Ward has a buy rating and a $19 price target. He estimated 2014 earnings of $1.40 a share, down from $1.50 in 2013.

"In the near-term, we expect Ford's stock to remain range-bound pending the launch of the new trucks," Ward said. "Longer-term, an improved balance sheet, earnings acceleration in 2015, and yield support, along with the likelihood of more favorable capital allocation for shareholders over the next few years, supports our buy rating."
 
Besides the aluminum component, other features include 360-degree camera view, using exterior cameras to help the driver park and maneuver in tight spots; integrated loading ramps; LED headlamps and tail lamps to enhance nighttime visibility; and high-voltage 400-watt power outlets in the cab, allowing drivers to easily charge corded tools or mobile devices while driving.


1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Jim Cramer and Stephanie Link reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

Jim Cramer's protégé, David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
Try it NOW
Try it NOW
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

Jim Cramer's protégé, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!

Markets

DOW 17,678.70 +6.10 0.03%
S&P 500 2,057.09 +5.27 0.26%
NASDAQ 4,771.7630 +13.8840 0.29%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs