SPARTANBURG, S.C., Jan. 9, 2014 (GLOBE NEWSWIRE) -- Denny's Corporation (Nasdaq:DENN), franchisor and operator of one of America's largest full-service restaurant chains, today launches the next evolution of its America's Diner campaign celebrating the 60 year old brand's authentic diner heritage and 'come as you are' atmosphere. The company is embarking on a cross-disciplined campaign to reinforce its position as America's Diner and enhance guests' dining experience with new TV spots, the introduction of monthly features focusing on key brand equities, a redesigned core menu and in-store merchandising with more 'diner relevant' photography and creative, that brings Denny's back to its diner roots.
Denny's Corporation Captures The Unique Diner Experience With The Evolution Of Its America's Diner Campaign
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