Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced it opened 74 new hotels in 2013, representing approximately 16,200 rooms in 22 countries, strengthening its global lead and expanding its footprint particularly in developing markets. The company signed 152 new hotel agreements in 2013, marking the fourth consecutive year of increased signings and the highest number of new hotel deals signed since 2007. Starwood expects another strong year of global growth in 2014, with hotel openings and deal signings across all nine brands in more countries than ever before through organic growth.
“There is a global travel revolution underway, and the secular trends of rising wealth, rapid urbanization and increasing digital interconnectivity make us as confident as ever about demand for high-end travel,” said Frits van Paasschen, President and CEO of Starwood Hotels & Resorts Worldwide, Inc. “As the largest high-end hotel company in the world, with a penchant for innovation, an unmatched portfolio of design-led brands, global properties, and a valuable pipeline, Starwood is well positioned to benefit disproportionately from these seemingly unstoppable growth trends.”
Starwood signed more new hotel deals in 2013 since before the global economic crisis.
In 2013, Starwood signed a total of 152 new hotel management and franchise agreements, which represents an increase of 16 percent over 2012 signings levels. The company also signed 75 contract renewals, up nearly 34 percent from the previous year.“Consistent, sustainable high-quality portfolio growth in both mature and emerging markets led to another strong year of openings, incremental hotel agreements and the highest number of contract renewals in our company’s history,” said Simon Turner, President of Global Development for Starwood Hotels & Resorts Worldwide, Inc. “Our highly sought-after brands, backed by the collective strength of our global platform and experienced, local teams continues to give us an advantage and sets us apart from the competition, allowing us to deliver unmatched value to our hotel owners.”
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