In 1984, while most people were focused on watching that year’s two hot new TV series, Miami Vice and The Cosby Show, or catching the blockbuster movie, Ghostbusters, John Schnatter was hard at work perfecting a better quality pizza and opening the first Papa John’s restaurant. More than 4,300 restaurants later, Papa John’s is celebrating its 30 th anniversary by offering its loyal customers a 30 cent pizza deal.
Now through Jan. 26, Papa John’s fans can log on to www.papajohns.com to get a large one-topping pizza for just 30 cents with the purchase of any large pizza at regular menu price. Fans can sweeten the deal with Papa’s Chocolate Chip Cookie for just $5 more.
“After 30 years it’s still about making a better quality pizza,” said Schnatter, Papa John’s founder, chairman and CEO. “Papa John’s has realized tremendous growth over the past 30 years, but the success of the brand has always been rooted in the principles we established in 1984 – using better ingredients to make a better pizza.”
Schnatter founded Papa John’s in 1984 after he sold his beloved 1972 Z28 Camaro to help save his father’s tavern. He then began selling pizzas out of the tavern’s broom closet. From day one Schnatter believed he could make a better pizza by using fresh dough and superior-quality ingredients.The 30 year history of Papa John’s includes many milestones. In 1995, Papa John’s opened its 1,000th restaurant, and it only took seven more years to reach 3,000. In 1998, Papa John’s opened its first restaurant outside North America, in Mexico City, and just last year the brand opened its 1,000 th international restaurant. In addition, Papa John’s was the first national pizza chain to offer systemwide online ordering in 2001. In 2007, it was the first to offer systemwide SMS text message ordering, and in 2010 with its Papa Rewards, Papa John’s became the first national pizza chain to launch a digital rewards program.