This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Cramer's Action Alerts PLUS - See his portfolio and get alerts BEFORE every trade. Learn more NOW!

Liberty Mutual Appoints Havas Worldwide As An Agency Of Record

NEW YORK, Dec. 18, 2013 /PRNewswire/ -- Havas Worldwide New York announced today its appointment to Liberty Mutual's creative Agency of Record roster.

The win follows a competitive creative review by Liberty Mutual, the Boston-based diversified global insurer and the third-largest property and casualty insurer in the nation. Leading global communications agency Havas Worldwide will assume creative stewardship responsibilities for the brand, developing integrated communications strategies and content for Liberty Mutual and its U.S. Personal Lines insurance business. 

"I am excited to bring on Havas Worldwide as a creative partner," said James MacPhee, Chief Marketing Officer, Liberty Mutual Personal Insurance. "The agency brings significant experience, creative leadership, and strong analytics to the table, which will help take our brand and our business to the next level."

"Liberty Mutual is an inspiring company, and we're honored to be helping them continue their success and grow even further," said Andrew Benett, Global President of Havas Worldwide. "We see amazing potential in the business, and look forward to partnering with them to help chart the next chapter for the brand."

Havas Worldwide's new creative execution of work for Liberty Mutual will launch in 2014.

The win caps a year of tremendous momentum for Havas Worldwide New York, including Abilify, Novartis, Tuesday's Children, Danone, Covance, DISH, Green Mountain Coffee, Jenny Craig and Audemars Piguet.

Havas Worldwide Havas Worldwide, formerly known as Euro RSCG Worldwide, is a leading integrated marketing communications agency and was the first agency to be named Global Agency of the Year by both Advertising Age and Campaign in the same year. The Havas Worldwide network is made up of 11,000 employees in 316 offices in 120 cities and 75 countries, and provides advertising, marketing, corporate communications, and digital and social media solutions to clients, including Air France, BNP Paribas, Citigroup, Danone Group, IBM, Lacoste, Merck, Mondelez International, Pernod Ricard, PSA Peugeot Citroen, Reckitt Benckiser, Sanofi, and Volvo. Headquartered in New York, Havas Worldwide is the largest unit of the Havas group, a world leader in communications (Euronext Paris SA: HAV.PA).

Contact: Yvonne BondGlobal Communications DirectorHavas Worldwide(212) 886-2035 Yvonne.Bond@havasww.com

SOURCE Havas Worldwide

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 18,085.72 -117.65 -0.65%
S&P 500 2,099.36 -8.42 -0.40%
NASDAQ 4,971.6870 -8.2140 -0.16%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs