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Investors Should Focus on Yahoo Screen, Not Mail

NEW YORK (TheStreet) -- I know how to charm social media editors:

While haters lose focus, emotionally sidetracking on overblown issues surrounding the company's Mail platform, I've been playing with Yahoo! (YHOO - Get Report) Screen on my iPad Air.

Use of the recently upgraded app coincides with considerable thought about where Marissa Mayer might be taking Yahoo!'s video strategy. That's what matters with respect to the trajectory of the company and YHOO stock, which has more than doubled since Mayer took over.

Must Read: Jim Cramer's 6 Stocks in 60 Seconds: LLY GIS RRC FINL AXP YHOO (Update 1)

First, beyond the slight annoyance that it auto plays video at startup (until you set it not to), Yahoo! Screen is beautifully done.

Yahoo! Screen effectively starts by picking content for you, until you personalize it by adding Yahoo!'s growing list of verticals and content partners.

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YHOO $26.96 0.75%
AAPL $93.77 0.08%
FB $101.80 -0.11%
GOOG $681.24 -0.27%
TSLA $150.39 -0.05%


Chart of I:DJI
DOW 15,936.27 +276.09 1.76%
S&P 500 1,864.28 +35.20 1.92%
NASDAQ 4,340.0830 +73.2460 1.72%

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