This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Starbucks, L Brands and Williams-Sonoma Tailor Themselves to the Holidays

Seasonal offerings include the Pumpkin Spice Latte, Peppermint Mocha, Egg Nog Latte, Gingerbread Latte and Loaf.

How many of us can say we went to Starbucks on Thanksgiving or Black Friday or Christmas over the last year? I would say many of us have.

The company has successfully created products connected to something larger -- the holidays -- and now gives its customers something to look forward to throughout the season.

Lastly, let us quickly take a look at Williams-Sonoma, the company that brought the concept of Peppermint Bark to many people. For only $27, you can pick up a decent-sized box of this sweet treat for yourself or a friend.

Williams-Sonoma truly embraces the seasons year after year. Sections within the company Web site such as "Celebrate the Season" really highlight this focus.

The company offers holiday-themed products in all of its lines: food, entertainment, bakeware and decor.

Of the three companies we're discussing today, Williams-Sonoma caters to perhaps highest-earning customers.

Analysts recently have suggested that higher-end retail will outperform this holiday season. I would think Williams-Sonoma really fits this bill as the bulk of its product offerings are available only to high earners. I feel the combination of seasonal focus and higher-priced luxury products sets the company up well for this holiday season.

I expect these three companies to outperform the vast majority of consumer-discretionary companies this holiday season.

This article is commentary by an independent contributor, separate from TheStreet's regular news coverage.

Nate Matherson is currently a student at the University of Delaware where he is pursing degrees in Finance and Economics. Over the last year, Nate has actively produced investment analysis and opinion for a number of financial media companies including Upon graduation in 2016, Nate would like work within asset management.
2 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
LB $85.06 0.00%
SBUX $54.49 0.00%
WSM $52.17 0.00%
AAPL $94.02 0.00%
FB $104.07 0.00%


Chart of I:DJI
DOW 16,204.97 -211.61 -1.29%
S&P 500 1,880.05 -35.40 -1.85%
NASDAQ 4,363.1440 -146.4150 -3.25%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs