TORONTO, Nov. 21, 2013 /CNW/ - Hudson's Bay Company (HBC) announced today a donation of $200,000 to the Canadian Red Cross and American Red Cross to support relief efforts in the aftermath of Typhoon Haiyan in the Philippines. The donation includes funds raised through HBC's 'Donate your Points' campaign, customer donations, and contributions from the HBC Foundation, LT Foundation and Saks Foundation.
HBC's Donate your Points campaign allows customers and Associates in Canada to donate their Rewards points to support the disaster relief efforts. Customers can donate their points at any Hudson's Bay or Home Outfitters store or online at www.hbcrewards.com, and HBC will convert all collected points to cash and donate to the Canadian Red Cross Typhoon Haiyan Fund.
In the US, Lord & Taylor is making it easy for customers and Associates to support the American Red Cross through direct donations at points of sale in all stores. Donations can also be made at http://redcross.org/lordandtaylor-pub.
"Red Cross volunteers and staff are working around the clock to help families who have been affected by Typhoon Haiyan," said Conrad Sauvé, secretary general and CEO of the Canadian Red Cross. "We are thankful to Hudson's Bay Company for their contribution to our humanitarian mission.""Thanks to the generosity of the HBC, Lord & Taylor, and Saks Foundations, the Red Cross is able to provide critical support to Typhoon Haiyan survivors in the Philippines now and as they rebuild and recover," said Neal Litvack, Chief Development Officer at the American Red Cross. "Our thoughts are with the people of the Philippines and all those affected by this tragic event,' says Richard Baker, Governor & CEO, Hudson's Bay Company. "As a company, HBC has established an ongoing commitment to emergency disaster response around the world, and we will continue to support the important and much-needed work done by both the Canadian and American Red Cross organizations." The Donate your Points campaign in Canada runs until November 29, 2013. The Fundraising campaign in the U.S. runs until December 1, 2013. About Hudson's Bay Company Hudson's Bay Company (HBC), founded in 1670, is North America's longest continually operated company. Today, HBC offers customers an unparalleled range of retailing categories and shopping experiences internationally. In Canada, HBC operates Hudson's Bay, Canada's largest department store with 90 full-line locations and one outlet store as well as thebay.com, unsurpassed in its fashion, beauty, home and accessory designers and brands. HBC also operates Home Outfitters, Canada's largest home specialty superstore with 69 locations across the country. In the United States, HBC operates Saks Fifth Avenue, one of the world's pre-eminent specialty retailers, renowned for its superlative designer collections and first-rate fashion expertise. Saks Fifth Avenue comprises 41 full-line stores in 22 states, five international licensed stores, saks.com, 72 Saks Fifth Avenue OFF 5TH stores and saksoff5th.com. HBC also operates Lord & Taylor, a leading department store chain with 49 full-line store locations throughout the northeastern United States and in two major cities in the Midwest, and lordandtaylor.com. Hudson's Bay Company banners provide stylish, quality merchandise with a dedicated focus on service excellence. Hudson's Bay Company trades on the Toronto Stock Exchange under the symbol "HBC". SOURCE Hudson's Bay Company