However, it is important to note that only 31 miles of that range is electric, while 553 miles of it is gasoline. For eco-conscious drivers preferring an electric vehicle, this might not compete with Tesla’s vehicles. Tesla Motors Inc (TSLA - Get Report)’s Model S sedan has a 250 to 300 mile range on electric power only. A key part of the argument putting the 2017 A3 e-Tron as a competitor for Tesla’s cars is going to be the technology behind how the vehicle manages 553 miles on gasoline. Miles per gallon will be important here.
Plug-ins more successful at lower price point?
The Stifel analysts believe Audi and other major automakers hold the view that a plug-in will be more successful than an all-electric vehicle at the lower price point. I’m not really sure where they get this idea and could use more concrete evidence of why they think this.