The Applebee’s neighborhood of Lindenhurst, NY, will host a free concert by multi-platinum recording artist and Applebee’s Thank You Movement Ambassador Gavin DeGraw after contributing more than 23,000 messages of appreciation for veterans and active duty servicemembers as part of Applebee’s 2013 Veterans Day effort.
Multi-platinum recording artist and Applebee's Thank You Movement Ambassador Gavin DeGraw (Photo: Business Wire)
Neighborhoods nationwide submitted more than 2 million new messages of “thanks” in Applebee’s restaurants and online at www.thankyoumovement.com as part of the Applebee’s Thank You Movement. DeGraw lent his song, “Soldier,” to promote the movement and Applebee’s restaurants’ annual tradition of offering free entrees on Veterans Day for veterans and active duty servicemembers.
“I’m looking forward to celebrating with Lindenhurst,” DeGraw said. “I’m thrilled to have been the voice of the Applebee’s Thank You Movement this year and for the opportunity to extend my thanks to our servicemembers for all they have done.”
The Lindenhurst Applebee’s, operated by Applebee’s franchise group Doherty Enterprises, served nearly 500 free meals on Veterans Day, a 70 percent increase compared to 2012.“We’re thrilled to show our support for current and former members of the Armed Forces every year on Veterans Day,” said Ed Doherty, Chairman and CEO of Doherty Enterprises, which owns 100 Applebee’s restaurants in four states, “and we appreciate our neighbors in Lindenhurst for helping us earn the title of America’s Most Thankful Neighborhood by sharing their thanks to our military personnel as part of the Applebee’s Thank You Movement.” In three years, the Applebee’s Thank You Movement has surpassed 6.7 million personal messages of thanks toward a goal of collecting messages for each of the 24 million current and former members of our Armed Forces. At www.thankyoumovement.com, visitors can add their thanks and view a live, rolling counter of messages. Veterans and active service members can also visit the site to view the heartfelt thanks of the people they serve. “I’m incredibly proud that, for 5 years now, so many servicemembers have chosen Applebee’s on Veterans Day as we invite them into our restaurants for a free meal and the privilege of sharing their special day with us,” said Mike Archer, president, Applebee’s. “Veterans Day is my favorite day of the year, as Applebee’s Team Members across the country serve those who have so bravely served us. The Thank You Movement is an extension of that appreciation and our opportunity to honor the commitment of our servicemembers year-round.”
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