Frost & Sullivan: Whether B2B Or B2C, Today's CIO Must Understand IT's Changing Role As A Tool For Growth
MOUNTAIN VIEW, Calif., Nov. 19, 2013 /PRNewswire/ -- Companies across industries realize information and communication technologies (ICT) play a critical role in increasing productivity and engaging customers. In fact, more than 70 percent of companies surveyed by Frost & Sullivan are implementing at least one mobile worker application in an effort to meet business goals. Frost & Sullivan finds leading firms in the ICT space are realizing the crucial need of impacting end-users, who are key audiences, whether in the enterprise or consumer setting.
"When speaking to major players in the IT space, we find their current shortfall is impact on key end-user markets," said Frost & Sullivan ICT Global Vice President Alpa Shah. "Our client's revenue hinges on customer experience and concrete value; therefore, Frost & Sullivan is opening the Visionary IT Portal to interact with our growing following of end-users who are interested in the next big thing in ICT. With smartphones and tablets intrinsically embedded in the user's daily life, despite geographic location, solution providers must be prepared for the newest waves in mobility, accessibility and the 'connected' lifestyle."
To support CIOs and those involved in IT management, Frost & Sullivan's 360-degree perspective is now available with the debut of the Visionary IT Portal. To experience the portal, visit: http://visionary-it.gilcommunity.com/, or click here to register.
CIOs face numerous challenges, such as managing bring-your-own-device (BYOD) policy, ensuring network security, managing big data, creating a cloud strategy, and keeping up with the perpetually changing needs of the modern worker. An annual survey on mobile enterprise applications found the top concern with cloud-based solutions is the security of data (based on responses from 308 North American businesses of all sizes). For larger organizations, loss of internal control is almost equally as worrisome, while small and medium businesses rank anticipated cost as their second barrier to adoption.
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