This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Deere, Lowes Headline Wednesday's Earnings

Stocks in this article: DE GMCR LOW LTD SJM SPLS

Value Level: Price at which to enter a GTC limit order to buy on weakness. The letters mean; W-weekly, M-monthly, Q-quarterly, S-semiannual and A-annual.

Pivot: A level between a value level and risky level that should be a magnet during the time frame noted.

Risky Level: Price at which to enter a GTC limit order to sell on strength.

Deere (DE) ($83.66) set its 52-week low at $79.50 on June 24 with the stock below its 200-day SMA since June 11 with that average overhead at $85.36. The hold rated construction and agricultural equipment company is above its 50-day SMA at $82.99 with my weekly value level at $81.46 and quarterly risky level at $99.43.

Green Mountain Coffee (GMCR) ($63.41) has been below its 200-day SMA at $67.50 since Oct. 17. The buy rated gourmet coffee producer has an annual value level at $59.34 with a semiannual pivot at $63.42 and semiannual risky level at $66.94.

Lowes (LOW) ($50.89) set a multi-year high at $52.08 on Friday. The buy rated home improvement retailer has a monthly value level at $50.05 with a weekly pivot at $50.92 and quarterly risky level at $52.88.

L Brands (LTD) ($64.30) set a multi-year high at $65.37 on Thursday. The buy rated retailer of women's intimate apparel has a quarterly value level at $60.00 with a semiannual pivot at $63.35.

Smucker (SJM) ($108.91) set a multi-year high at $114.72 on Aug. 6 then traded as low as $103.80 on Oct. 2. The hold rated maker of jellies and jams has a semiannual value level at $102.37 with a quarterly pivot at $109.33 and monthly risky level at $116.39.

Staples (SPLS) ($15.48) set a multi-year high at $17.30 on Aug. 13 then traded as low as $13.72 on Sept. 3, which was just below the 200-day SMA. The rebound to $16.67 into Nov. 1 filled the gap to the Aug. 19 low at $16.39. The buy rated retailer of office supplies has a quarterly value level at $14.40 with a weekly pivot at $16.14 and annual risky level at $16.68.

2 of 3

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 17,804.80 +26.65 0.15%
S&P 500 2,070.65 +9.42 0.46%
NASDAQ 4,765.38 +16.9840 0.36%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs