Updated from 6:54 p.m. ET, Wednesday, to add further details and video analysis.
You might also recall that I had a bit of trouble swallowing the notion that a piece of hardware produced by lowly Hewlett-Packard (HPQ) and supported by price-warring Google (GOOG) could compete, at any level with Apple (AAPL), let alone "kill" the company.
I expressed these thoughts in the not-quite-as-popular HP's $279 Hotel Lobby Laptop That's Going to Kill Apple.Well, word out just moments ago from CNBC indicates that Google and HP have recalled the Apple-killing Chromebook due to overheating power supply issues. As one of my Twitter (TWTR) followers, Ottawa media personalty John Brenner, put it:
@Rocco_TheStreet Sounds like low end = dead end.— John Brenner (@BrnrJohn) November 13, 2013To that end, this is nothing short of devastating news for Google and HP: Tech Website The Verge first reported, midday Wednesday, that Best Buy (BBY) store managers received "urgent instructions" to stop selling the $279 laptop -- Chromebook 11 -- effective immediately. An HP spokesperson told The Verge that only "a small number of user reports' led to the decision to cease Chromebook 11 sales for the time being. Chromebook 11 owners should not use the charger supplied with the device. Again, hardly a welcome development for a company (Google) attempting to corner a significant chunk of the computer market and another (HP) making desperate attempts at something resembling relevancy. Follow @rocco_thestreet --Written by Rocco Pendola in Santa Monica, Calif.
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