Nov. 13, 2013
/PRNewswire/ -- Drinks Americas (OTN: DKAM) a leading U.S. broker for the leading authentic Mexican craft beer, Day of the Dead, is now offered across brand concepts of the leading international restaurant group Richard Sandoval Restaurants (RSR). Owned and operated by acclaimed Mexican born chef
, RSR has over 35 restaurant concepts spanning
as well as in
. Day of the Dead Craft Beer is a perfect fit for this group of contemporary Latin restaurants. The brand delivers six varieties of authentic Mexican craft beer in unique artistic labeled bottles. Patrons of RSR will be introduced to new exciting, both visually and sensory, food and beverages. Chef Sandoval is a master of accomplishing that through his carefully crafted cuisine and Day of the Dead craft beer is the leader in Mexican craft beer.
To further reinforce this match, RSR developed a specialty pairing menu with Day of the Dead Mexican Craft Beer. "We are looking forward to working with Day of the Dead Craft Beer," says
, National Beverage Director for RSR. "This top product line combined with Chef Sandoval's cuisine will surely offer our customers an enhanced and memorable dining experience."
Both companies are taking this collaboration seriously and understand the influence of introducing a beverage on-premise. Consumers are captive and expecting an overall delightful experience. RSR is confident Day of the Dead Craft Beer will deliver and that is a huge testament to the brand. Considering Restaurant Hospitality magazine named
Richard Sandoval Restaurants
as one of the "25 Coolest Multi-Concept Companies."
Drinks Americas mission is to identify and invest the majority of our brand-building resources on those with the greatest growth potential such as Day of the Dead Craft Beer.