Chris Lau, Kapitall: Cliffs is cutting costs to keep up with falling ore prices, but is that enough to keep other mining stocks at bay?
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While a large debt load and China's economic slow down once prompted a bearish outlook for the raw materials provider, investors will want to pay attention as to whether Cliffs will continue to turn around its business, or whether its debt will make it easier for its major competitors to dig in to the company's market share.As the chart below illustrates, Cliffs has had a noticeably robust month, even though raw materials have had a strong fall as a whole. Click on the interactive chart to see data for these mining companies over time. Cost cutting To adjust for weaker demand in iron ore, Cliffs is reducing its debt profile and reducing Selling, General & Administrative expenses. In its last quarter, iron ore sales dropped 4% to 6.3 million tons. The decline was due to a force majeure from one customer and the end of a contract with another. Cliffs still expects revenue per ton will be $110 to $115. For 2013, the company believes it will sell between 20-21 million tons of iron ore. Weaknesses Uncertainty for the Wabush location will weigh on Cliffs. The company will not know until closer to the end of the year what sales volumes to expect. At Bloom Lake, the sales level was flat, at 1.4 million tons. Asia Pacific Iron Ore sales dropped 8% to 2.8 million tons. Despite the weak quarter for Asia Pacific Iron Ore, Cliffs expects to sell between 10-11 million in 2014. Click on the interactive chart to see Cliffs price data over time. Earnings a bright spot Cliffs tripled its operating income. In aggregate, the company earned $1.1 billion so far EBITDA. A 17% increase in seaborne iron ore helped contribute to higher revenue. In its third quarter, Cliffs earned $104 million, or $0.66 per diluted share. This is up from $0.59 per share last year.