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TheStreet Open House

Old Navy’s “Overnight Millionaire” Sweepstakes Awards $1 Million To One Lucky Shopper

Stock quotes in this article: GPS

Old Navy announced today it will give away $1 million to one lucky shopper this year on Black Friday. The first 500 shoppers at every Old Navy store in North America when it opens for Black Friday shopping will be given a chance to win the $1 million jackpot in the “Overnight Millionaire” sweepstakes during the brand’s biggest sale of the year.

“This year, we’re adding to the anticipation and excitement around Black Friday shopping with a sweepstakes that could change an Old Navy’s shopper’s life overnight,” said Stefan Larsson, Old Navy Global President. “The ‘Overnight Millionaire’ promotion, coupled with our best sale of the year, is a uniquely Old Navy way to surprise our fans as they begin the holiday shopping season.”

In addition to the “Overnight Millionaire” sweepstakes, Old Navy is making everyone a winner by offering the best deals ever this year. Stay tuned for details of the compelling offers.

Over 900 Old Navy stores will open from 9 a.m. to 4 p.m. on Thanksgiving Day, November 28. More than 700 stores will reopen at 7 p.m. that evening and remain open until midnight on Black Friday, November 29, giving shoppers 29 hours to find what they need for everyone on their gift list.

“Old Navy stores across the country are opening their doors for an unprecedented 29 hours of Black Friday shopping,” said Steve Stickel, Old Navy Head of Stores. “We want shoppers to be able to take advantage of our amazing Black Friday deals for longer than ever.”

For “Overnight Millionaire,” the first 500 people to line up at each store when it opens for Black Friday shopping will receive a game card giving them a chance to enter and win the sweepstakes. More than 700 stores will open at 7 p.m. local time on Thanksgiving, November 28 (store hours may vary, check local store for details). The winner will be randomly selected on November 29 at 7 p.m. PT/10 p.m. ET. Full rules can be found at https://oldnavy.promo.eprize.com/million/.

To see a list of the promotions as they become available, visit www.gapinc.com.

Throughout December, Old Navy is asking shoppers to join the brand in giving back to their community by participating in the 10th annual St. Jude Children’s Research Hospital® Thanks and Giving campaign. St. Jude is leading the way the world understands, treats and defeats childhood cancer and other deadly diseases. Old Navy shoppers will be encouraged to donate to the hospital from December 2 through December 24 at the checkout counter or online at www.oldnavy.com/stjude.

About Old Navy

Old Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand has now grown to one of the largest apparel retailers in North America. A division of San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,000 stores in the U.S., Canada and Japan. For more information, please visit www.oldnavy.com.

Copyright Business Wire 2010

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