- Personalized Homepage: Curated collections of deals based on the customer’s interests, previous purchases, purchases by other customers with similar interests, and provide doorways into different areas of Groupon’s massive inventory of deals.
- Enhanced Search and Browse: A prominently displayed search bar at the top of every page along with type-ahead suggestions allow customers to easily find deals on demand.
- Cross-Channel Search Results: Search results span all Groupon offers from local deals to places to travel to goods to restaurant reservations and live events for the most interesting and personally relevant deals for each customer.
- Robust Search Filters: For every search or browse click, the results are displayed along with a set of easy-to-use filters that simultaneously showcase Groupon’s selection of deals and enable customers to drill deeper into specific categories and collections based on their interests.
Groupon Has A New Website With Features Aimed At Making It Easier Than Ever For Customers To Shop Groupon's Marketplace Of Deals. (Photo: Business Wire)
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