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TheStreet Open House

YY Announces Strategic Partnership With Asiasoft And S2 Games

GUANGZHOU, China, Oct. 24, 2013 (GLOBE NEWSWIRE) -- YY Inc. (Nasdaq:YY) ("YY" or the "Company"), a revolutionary rich communication social platform, today announced that it has entered into a strategic partnership with Asiasoft Corporation Public Company Limited (SET:AS) ("Asiasoft") and S2 Games, to create a globally seamless and interactive playing experience.

Pursuant to the partnership, YY has licensed S2 Games' Strife, and will jointly operate the title with Asiasoft, the leading provider of online gaming services in Southeast Asia. Developed by S2 Games, the developer of award-winning hit title Heroes of Newerth, Strife will be the premier of a second-generation, free-to-play, Multiplayer Online Battle Arena ("MOBA") title which is slated to start its beta test in the fourth quarter of 2013, with a scheduled commercial release for early 2014.

Mr. David Xueling Li, Chief Executive Officer of YY, stated, "We're very excited to partner with Asiasoft and S2 Games, marking our expansion outside of China and into the international gaming arena. By leveraging our partners' established expertise and proven track record in game operation and development, we are not only adding a highly anticipated S2 Games' title to our gaming portfolio, but we are also gaining immediate access to Asiasoft's 60 million registered users. We believe such partnerships will further enable YY to leverage its unique and powerful communications technologies and expand its user base and brand further outside of China." 

Pramoth Sudjitporn, Chief Executive Officer of Asiasoft stated, "YY's communications platform and interactive features have proven to deliver premium audio and video services and content to millions of users. Meanwhile, S2 Games has developed a very exciting next-gen MOBA title in Strife. Asiasoft is proud to be partnering with YY and S2 Games as we are looking forward to the potentials of enriching the gaming experiences for our users, as well as further growing our market in Southeast Asia."

Marc DeForest, CEO of S2 Games, stated, "All three of our companies are navigating a similar trajectory to success. YY is a distributor of rich, engaging and compelling content that is delivered to hundreds of millions of people. Asiasoft is a leading online game operator in Southeast Asia. Because of our regional prowess, we have the potential to propel Strife to success throughout Southeast Asia.S2 Games is a seasoned developer of award-winning video games that have been played by millions around the world. We each have our respective expertise. Together, YY, Asiasoft and S2 will deliver what is set to be one of the most memorable and rewarding gaming experiences throughout China and Southeast Asia."

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