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Research Links C-Suite Demand For Workplace Efficiency To Proworking Model That Offsets Density Dilemma With Choice

LAS VEGAS, Oct. 22, 2013 /PRNewswire/ -- Are you feeling a bit too close for comfort in your corporate office space? You're not alone. New workplace research shows that 62 percent of corporate real estate executives have increased workplace density globally during the past three years, according to Jones Lang LaSalle (JLL)'s Global Corporate Real Estate Trends 2013 ( GCRES) report. You may be getting to know your work neighbors even better in the years ahead, as 80 percent of corporations expect to increase space utilization even more during 2013 to 2016 (see Fig. 1 below), according to JLL's report, which measured survey insights from 630 corporate real estate executives in 39 countries.  

(Figure 1: http://photos.prnewswire.com/prnh/20131022/CL01021-a )

"More workers crammed into the same, or less space, isn't always the best outcome for corporations. Workplace strategies that leverage real estate and technology improve the productivity of an organization's greatest assets – its people and its culture," said Bernice Boucher, Jones Lang LaSalle's managing director of workplace strategy in the Americas. "Companies can both lower occupancy costs and enable the productivity of employees by creating a mix of flexible work environments."

Flight to Quality Reduces Quantity

Even as corporate portfolio square footage per employee is shrinking, corporate real estate executives are increasingly focused on the quality of the workspace and offering choice, over pure size. Two-thirds of JLL's GCRES respondents report improvements in their workspaces from a design or environmental standpoint.

"The clear trend is toward flexible, high-density and high-quality workplaces that support collaborative work.  The end goal is increased employee engagement and improved talent recruitment and retention," said Christian Beaudoin, JLL's Research Director for the Americas region.

"New workplace strategies allow employees to work where they can be most productive on any given day, and where the right people can come together to collaborate," explains Tim Venable, Vice President, Knowledge Services, at CoreNet Global. "Our CRE 2020 research shows that corporations are simultaneously focusing on reducing overall space usage—while also highly focused on supporting innovation. Innovation doesn't often happen when employees are tied to a single location, every day."

New Real Estate Model

The model of work has changed as global knowledge workers use technological advances to exercise the freedom to work outside the office, either from home or emerging "third places."

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