DETROIT, Oct. 15, 2013 (GLOBE NEWSWIRE) -- Compuware Corporation (Nasdaq:CPWR), the technology performance company delivering a new generation of APM, today announced it is presenting a live webcast with Akamai Technologies, the leading provider of cloud services for delivering, optimizing and securing online content and business application, on overcoming five common mistakes that eCommerce businesses make – even when they think they are prepared for the increased number of shoppers this holiday season.
|Title:||Mastering Multi-Channel Madness|
|When:||Wednesday, October 23, 2013|
|Time:||1 p.m. Eastern time|
|Presenters:||Steve Tack, Vice President of Product Management, Compuware APM and Lorenz Jakober, Sr. Product Marketing Manager, Akamai Technologies|
|Why:||As customers make purchases this shopping season, they will be on a multi-channel journey from a company's website to its mobile site, to its mobile app, and back again. These significant shifts in channel usage and consumer shopping behavior are leaving organizations with new and complex challenges to solve before they can cash in on online sales this year.|
|What:||During this free webcast, attendees will learn:|
|· why and how mobile commerce will change online selling this shopping season;|
|· how to avoid five common mobile technology pitfalls that reduce customer engagement and lead to abandonment; and|
|· new ways to assure higher mobile commerce conversion rates this year.|
Compuware APM is the leader in a new generation of application performance management. Unlike traditional APM solutions that are heavy, difficult and reactive, Compuware APM is light, smart and proactive. Compuware APM is built to manage the complexity of today's most challenging modern applications including mobile, cloud, big data and SOA. Compuware APM optimizes and monitors tens of thousands of applications for more than 4,000 customers, large and small, around the globe. Through the lens of end-user experience, our customers enjoy faster performance, proactive problem resolution, accelerated time-to-market and reduced application management costs through smarter analytics, advanced APM automation and a unique performance lifecycle foundation.
To read more about Compuware's leadership in the APM market, click here.Follow Compuware APM on: http://www.compuware.com .
CONTACT: Press Contact Brenda Menard, PR Manager Compuware APM Business Unit firstname.lastname@example.org 781-698-2393 Jackie Lucas Warner Communications 978-526-1960 Jackie@warnerpr.com For Sales and Marketing Information Compuware Corporation One Campus Martius Detroit, MI 48226 800-521-9353 http://www.compuware.com