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Salesforce.com Launches Salesforce Identity--Delivering Identity For The Connected World

Identity Services for the Connected World

Now generally available, Salesforce Identity connects every employee, customer and partner, to any app, on any device. For example, a CIO can now provision a custom mobile app and an on-premise app from the same management console. An employee can log in once and immediately access every app he uses—from Salesforce to Concur to Dropbox. A partner can be granted defined levels of access to the same business app used by an employee. An employee's access to a mobile app from a specific device can be immediately revoked when he leaves the company. And a customer can use her Facebook log-in to access a company's consumer app, and her profile and activity are instantly entered into a contact record for future sales, service and marketing engagements.

Proven Identity Services on a Single Trusted Platform

Salesforce Identity enables CIOs to deliver a connected app strategy across every employee, customer and partner—directly from the Salesforce Platform. Instead of having to build and integrate siloed identity infrastructure, companies can now centrally manage every app, device and identity from the same trusted cloud platform they already use to manage all of their business relationships. Salesforce Identity provides the functionality CIOs need for control and transparency, including:

  • Cloud Directory: Scalable directory services, including fully automated user profile management, workflows and delegated administration to improve compliance
  • Directory Integration: New Salesforce Identity Connect enables out-the-box support for existing directory investments such as Active Directory
  • Reporting and Dashboards: Builds and customizes reports and dashboards instantly using drag and drop tools to better understand usage and access patterns across apps
  • Multi-factor Authentication: Adds an extra layer of security when logging in or accessing critical resources

Salesforce Identity also empowers end users to move faster, be more productive and easily connect with the people and products that they need to be successful with secure and simplified access to every app on every device:

  • Single Sign-On: Improves usability and security with standards-based single sign-on for any web, mobile and on-premise app
  • Mobile Identity: Provides authorization and mobile-specific policies for Salesforce CRM and custom apps built with Salesforce Platform Mobile Services
  • Social Collaboration: Delivers instant internal and external collaboration with Salesforce Chatter and other social feeds built directly into Salesforce Identity
  • Social Sign-On: Enables customers and prospects to bring their own identity from popular public providers such as Facebook, Google, Amazon and Paypal

Unlike legacy identity management solutions, Salesforce Identity is built for the changing needs of the connected world, and is fully customizable, extensible and scalable for any business:

  • Open APIs: Supports all major open identity standards, including SAML, OAuth, OpenID Connect and SCIM
  • Brandable Identity Services: Securely extends a company's brand with easily customizable log-in, self-registration and federation services

Salesforce Platform—The World's #1 Cloud Platform

Salesforce Platform is the world's most trusted cloud platform for building enterprise apps. It powers Salesforce CRM, more than 1,900 partner-built apps on the AppExchange, and more than three million custom apps built by customers. More than one million developers and business analysts use Salesforce Platform to quickly build and deliver apps on any device. Offering the same services, frameworks and ecosystem that are driving the explosion of consumer apps, Salesforce Platform is bringing the app revolution to business and helping customer companies connect to customers, employees, partners and products in entirely new ways.

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