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LaserLock Technologies Recommendations Included In Updated New Jersey Internet Gaming Regulations

WASHINGTON, Oct. 9, 2013 /PRNewswire/ -- LaserLock Technologies (OTCBB: LLTI), a company that authenticates products and people, is pleased to report that the New Jersey Division of Gaming Enforcement's final rules on Internet and Mobile Gaming incorporate revisions consistent with all three of the suggestions advanced by LaserLock during the public comment period. The final rules, adopted by Director David L. Rebuck on September 26, 2013, effective October 28, 2013, address concerns raised by LaserLock with regard to authentication of patrons wishing to place wagers.

LaserLock lobbied for the inclusion of stronger authentication mechanisms than were originally incorporated in the regulations. LaserLock suggested a multi-factor authentication system, the hallmark of LaserLock's VerifyMe TM platform, with the inclusion of dynamic facial recognition, which guards against identity fraud by ensuring the player who claims to be logging in is not simply a static HD image being held up to the camera.  

"I am delighted that LaserLock's VerifyMe TM product line meets or exceeds New Jersey's robust authentication requirements," said Neil Alpert, Chief Executive Officer.  "LaserLock expects to submit the entire VerifyMe Gaming Suite to the Division in the near term."

The VerifyMe Gaming Suite includes authentication technologies that involve a color gesture swipe (something you know), a biometric facial scan (something you are) and a mobile device (something you have) to achieve positive identification and location verification. It can also incorporate credit agency and other database verification capabilities to perform initial identity validation and reliably verify age. Each component can be used independently or collectively to achieve the highest level of identification. 

"This is an important step for LaserLock as we continue our growth in the gaming industry," said Michael R. Sonnenreich, Chairman of the Board. "As more states move toward legalizing Internet gambling, they will look at New Jersey as the model of thoughtful and secure regulations. We are excited that they include our expertise in human authentication technologies."


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