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TheStreet Open House

Dollar General Continues To Make Holiday Shopping Affordable And Convenient

With Christmas Day only 78 days away, Dollar General (NYSE: DG) continues to help customers save time and money with new toy discounts, sales sneak peeks, mobile coupons and everyday low prices on new holiday merchandise this season.

“Dollar General understands our customers begin their holiday shopping early in the season and we are excited about the continued value Dollar General offers on all their holiday needs,” said Todd Vasos, Dollar General’s executive vice president, division president and chief merchandising officer. “From holiday décor and culinary items for holiday meals to gifts for the entire family, customers can trust Dollar General for value and selection now through the holiday season.”

Toy Discount

This holiday, Dollar General customers may choose from major brand-name toys for children of all ages at everyday low prices including popular Monster High™ and Lalaloopsy™ merchandise. Dollar General will carry a large selection of licensed products from top name brands including Mattel®, Fisher Price®, Hasbro®, Disney®, Nickelodeon®, Marvel® and more.

For additional savings this season, Dollar General is offering an immediate 25% discount off all qualifying toy purchases totaling $75 or more, both in stores and online, now through December 24, 2013.

Sales Sneak Peeks

Beginning in November, Dollar General email subscribers will have the exclusive opportunity to see upcoming special deals a week before the rest of the public, which will include the Thanksgiving Day and Black Friday specials! For those looking to save even more this holiday season, these sneak peeks will give DG email subscribers early access to see deep discounts, three-day deals and more!

Shoppers can sign up at www.dollargeneral.com to receive the weekly specials, which will continue through November 24.

Mobile Coupons

Through the Dollar General mobile website and free smartphone application, users can find additional money-stretching savings available in the palm of their hands this holiday season. By selecting the “Coupon” link, customers can find same-day, redeemable offers for all their holiday celebrations.

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