(2) Javelin Strategy & Research, Prepaid Cards and Products in 2012, Enabling Financial Access for Underbanked and Gen Y Consumers(3) Potential savings calculated based on Javelin Strategy & Research that 41 percent of underbanked consumers report they pay a fee of $3.00 to $3.99 to reload their prepaid cards. Prepaid card customers reload their cards an average of two times per month, with 10 percent reloading 5 times or more per month.
A Guide To American Express Serve (Graphic: Business Wire)
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