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E*Trade Financial Corp (ETFC): Today's Featured Financial Services Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

E*Trade Financial ( ETFC) pushed the Financial Services industry lower today making it today's featured Financial Services laggard. The industry as a whole closed the day down 0.2%. By the end of trading, E*Trade Financial fell $0.26 (-1.6%) to $16.50 on light volume. Throughout the day, 2,251,965 shares of E*Trade Financial exchanged hands as compared to its average daily volume of 3,496,100 shares. The stock ranged in price between $16.34-$16.66 after having opened the day at $16.49 as compared to the previous trading day's close of $16.76. Other companies within the Financial Services industry that declined today were: Administradora de Fondos de Pensiones-Provi ( PVD), down 10.1%, First Marblehead Corporation ( FMD), down 7.9%, RCS Capital Corp Class A ( RCAP), down 6.5% and Paulson Capital ( PLCC), down 5.2%.

E*TRADE Financial Corporation, a financial services company, provides online brokerage and related products and services primarily to individual retail investors under the E*TRADE Financial brand in the United States. E*Trade Financial has a market cap of $4.8 billion and is part of the financial sector. Shares are up 86.1% year to date as of the close of trading on Friday. Currently there are 3 analysts that rate E*Trade Financial a buy, 1 analyst rates it a sell, and 5 rate it a hold.

TheStreet Ratings rates E*Trade Financial as a hold. The company's strengths can be seen in multiple areas, such as its solid stock price performance and expanding profit margins. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, disappointing return on equity and weak operating cash flow.

On the positive front, Millennium India Acquisition Corporation ( SMCG), up 34.0%, China Ceramics ( CCCL), up 5.7%, Intervest Bancshares Corporation ( IBCA), up 5.6% and Cash Store Financial Services ( CSFS), up 5.1%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the financial services industry could consider Financial Select Sector SPDR ( XLF) while those bearish on the financial services industry could consider Proshares Short Financials ( SEF).

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