This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
See Cramer's multi-million dollar portfolio for FREE and get his new book Get Rich Carefully! Learn More

EFuture To Launch MyStore Features For Yansha Youyi Shopping City

BEIJING, Sept. 30, 2013 (GLOBE NEWSWIRE) -- eFuture Information Technology Inc. (Nasdaq:EFUT) (the "Company" or "eFuture"), a leading provider of software and services in China's rapidly growing retail and consumer goods industries, today announced that it has successfully launched a series of myStore features for Yansha Youyi Shopping City ("Yansha"). myStore is a shopping social platform that connects and engages global consumers. The platform also provides a network for shoppers and their friends to connect to consumer society at large. In myStore, users are fitted with their own private stores that they can fill with their favorite brands, products and shopping lists.

Opened in 1992, Yansha is China's first retail joint venture approved by the Chinese government. Its three department stores in China are recognized as luxury retail stores that cater to high-end consumers from around the world.

Mr. Yaping Liu, Vice President of Yansha, commented on the deal. "We are excited about incorporating these new myStore features into Yansha as they are set to benefit both our brand customers and shoppers. Our subscribers and followers are now able to access two of our stores on myStore, which feature nearly 700 brands and 7,553 products, and we hope that they will enjoy this innovative consumer experience we have created. Our brand customers are also grateful for the new opportunities and increased social marketing value that myStore provides. They are delighted that we are creating a new and efficient channel for them to market and service their customers. Included in these new features is a one-on-one engagement platform designed to facilitate easy access between sales clerks and their customers. The one-on-one CRM feature, for example, can help us communicate with customers through Wechat, and recommend new items through each shopper's subscription and shopping lists. This opens up a brand new direction for us to connect and engage with our consumers, and is sure to provide a solid competitive edge down the line."

Stock quotes in this article: EFUT 

Select the service that is right for you!

COMPARE ALL SERVICES
Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
DOW 16,408.54 -16.31 -0.10%
S&P 500 1,864.85 +2.54 0.14%
NASDAQ 4,095.5160 +9.2910 0.23%

Brokerage Partners

Rates from Bankrate.com

  • Mortgage
  • Credit Cards
  • Auto
Advertising Partners

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs