- Unboxed versus boxed games—The surge in interest in digital distribution and browser-based game play has transformed gaming, as evidenced by the growth of unboxed sales from just $1 per capita (U.S.) in 2000 to $14 in late 2012.
- Reversal in game devices—In 2008, just a few short years after the Xbox 360 ®, PS3 ™ and Wii ™ were released, consoles reigned supreme with 42 percent of gamers using them as their primary gaming device. Today, half of gamers use versatile PCs as their primary device. Handhelds and mobile devices have undergone a similar shift in popularity.
- Publishers face multiple choices—With the impact of physical versus digital sales as well as new platforms like OUYA ™ and Valve’s Steam Box ™ influencing the market, publishers have to make bigger decisions than ever before. The wrong strategy can spell failure not only for individual titles, but devices and consoles as well.
(Graphic: Business Wire)
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