essie"essie is thrilled to once again have the opportunity to participate in the Motion Picture & Television Fund's Evening Before Party," said David Greenberg, President of Maybelline New York-Garnier-essie. "This evening is dedicated to celebrating the men and women of television who keep us entertained. We are honored to have the opportunity to support this worthy community. At our booth, guests will experience essie's fall 2013 collection, as well as New York Fashion Week straight from the runway."
America's nail salon expert since 1981, essie was founded in
New York City
, the authority on color. essie is beloved for a visionary approach to nail lacquer featuring catchy, clever names that created a new standard for the category. A leader in luxury, essie is the go-to nail brand for beauty professionals, industry insiders, celebrities and women of style in over 100 countries. essie is committed to safe standards with an award- winning line of nail care products and more than 900 shades created to date.
"PEOPLE is thrilled once again to sponsor the Motion Picture & Television Fund's Evening Before event," said
, Editor, PEOPLE. "Each year we are reminded of the immense support the MPTF and
finest provide to the entertainment community, and PEOPLE is proud to be included in such a wonderful evening."
PEOPLE revolutionized personality journalism in 1974; today it is the world's most successful and popular magazine.
Each week, the PEOPLE brand brings more than 53 million consumers the latest news, exclusive interviews and in-depth reporting on the most compelling people of our time. In addition to unparalleled access to the entertainment community, the stories of real-life "Heroes Among Us" remain an essential component of PEOPLE's editorial approach.
is the premier web destination for celebrity news, photos, style and entertainment coverage. With reporters across the globe, PEOPLE is headquartered in New York City. For more information visit
"Target's continued sponsorship of the Motion Picture & Television Fund's Evening Before event is symbolic of Target's commitment to supporting the entertainment community and all of its great talent, on and off the screen," said
, senior vice president of marketing, Target.
-based Target Corporation (NYSE: TGT) serves guests at 1,870 stores
the United States
and 82 in Canada and at Target.com. Since 1946, Target has given 5 percent of its profit through community grants and programs; today, that giving equals more than
a week. For more information about Target¹s commitment to corporate responsibility, visit target.com/corporateresponsibility.
Motion Picture & Television Fund
For more than 90 years, MPTF (Motion Picture & Television Fund) has served as a beacon of hope for entertainment industry members in their time of need. As a charitable organization, the MPTF provides financial assistance and services essential to the wellbeing of the community and is a leader in the development and implementation of services and programs for seniors and those who care for them. For more information, visit