A number of ride-and-drive experiences in the coming months will allow guests a chance to get behind the wheel and experience the 2014 Tundra first-hand. Toyota-sponsored events and on-site activations include Dew Tour, Supercross, Toyota Drive Center events, Bass Pro Shops events, Monster Energy Cup, as well as various country music festivals and military events.
Toyota first unveiled the redesigned Tundra at a press conference at the Chicago Auto Show on
February 7, 2013
. The truck adds dramatically bold elements of design, refinement, quality and craftsmanship, while building upon its reputation for power, function and reliability. Equipped with a powertrain that pulled the Endeavour, it's the most stylish and capable Tundra yet.
For more information on the 2014 Toyota Tundra, visit
Toyota, the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we've built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants and directly employ nearly 40,000 people. Our 1,800 North American dealerships sold more than 2.3 million cars and trucks in 2012 – and about 80% of all Toyotas sold over the past 20 years are still on the road today. (NYSE:TM) For more information about Toyota, visit
Toyota Motor Sales, U.S.A., Inc. (TMS), the sales, marketing, distribution and customer service arm of Toyota, Lexus and Scion, is based in Torrance, CA.
About Saatchi & Saatchi LA
Saatchi & Saatchi LA is located in Torrance, California and is part of the global Saatchi & Saatchi network of 130 offices in 70 countries, and is owned by the Publicis Groupe, the third largest communications group in the world. As the agency of record for Toyota Motor Sales (TMS), U.S.A., Inc., SSLA employs more than 375 full-time employees and has been a trusted partner of TMS since 1975.
For more information, please visit Saatchi & Saatchi LA online at