This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

MARTINI® Celebrates 150 Years Of Italian Style At Glittering Anniversary Gala

LAKE COMO, Italy, September 20, 2013 /PRNewswire/ --

Italian classic set for sparkling future as world of MARTINI comes to life on shores of Lake Como

MARTINI, the world's favorite vermouth and number one Italian sparkling wine, celebrated its 150th Anniversary in spectacular fashion on the shores of Lake Como.

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )

     (Photo: )  

The gala to celebrate 150 years of MARTINI, the ultimate symbol of Italian style and passion, was filled with magical MARTINI moments from the past, the present and the future all set against the stunning backdrop of the Italian lakes.

International recording artist Lily Allen, Grammy-nominated pianist Chilly Gonzales, DJ and producer Mark Ronson and supermodel and actress Rosie Huntington-Whiteley were among the guests at the exclusive celebration held in the palatial Villa Erba. As they enjoyed MARTINI sparkling wines and a collection of incredible cocktails made with MARTINI vermouth, the 600 guests explored the exciting world of MARTINI today and in the future including the trend-setting MARTINI style of motor sports, cinema, fashion and art.


Cocktails at the gala were created by some of the world's top bartenders and included classics first made with MARTINI including the Negroni and the Manhattan and another in the making, the MARTINI Royale -- a refreshing cocktail made with equal parts MARTINI Prosecco and MARTINI Bianco or Rosato, served over ice with a squeeze of lime and a sprig of mint.

For 150 years, the extraordinary taste of MARTINI vermouth and MARTINI sparkling wines has been created using the finest ingredients by true master craftsmen. In its 150 th year, it's these experts in taste who are upholding the same exceptional quality standards first set in 1863 by Luigi Rossi, the original creative herbalist and liqueur expert for MARTINI. It was Luigi who, together with two other visionaries Alessandro Martini, a gifted salesman, and accountant Teofilo Sola, established MARTINI 150 years ago.


1 of 4

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 18,030.21 +6.04 0.03%
S&P 500 2,081.88 -0.29 -0.01%
NASDAQ 4,773.4720 +8.0480 0.17%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs