This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

PR Newswire Meets The Experts In India: A Good Content Strategy Is Crucial To Achieving Your Goals

Content should entertain, engage and educate the audience it is directed towards, and provoke a response from the people who see it.

As Nikhil Dey put it: "Entertain me, educate me or make my life easier."

The panel's opinion was that not enough companies have a content strategy, and that while more people are successfully creating content that audiences enjoy and appreciate, according to Dey "most content which is generated does not have any strategy to it," reducing the reward that companies get for working to create the content in the first place.

The debate was followed by a buffet and drinks which gave the opportunity for PR and media professionals to meet with each other and share stories of success in the region.

The event in Bangalore was inspired by the success of PR Newswire's last panel event held in Mumbai. Further events are planned across EMEA and India.

To register and receive more information on future events email

To receive updates via twitter follow

Media Contact

Gautam Paul PR Newswire India Group Sales Director India Tel: +91-22-3953-7257 Email:

Imogen Powell Marketing Manager EMEA & India PR Newswire Phone: +44(0)20-7454-5335


SOURCE PR Newswire

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
2 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 17,826.30 -279.47 -1.54%
S&P 500 2,081.18 -23.81 -1.13%
NASDAQ 4,931.8150 -75.9760 -1.52%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs