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Kroger Associates Achieve Perishable Donations Partnership Milestones

"The Perishable Donations Partnership has rapidly become our most important source of food to help feed families struggling with hunger," said Matt Knott, President of Feeding America. "Our retail donations program has grown in large part because Kroger opened its playbook to the rest of the industry and showed other retailers how it could be done."

Kroger's Fred Meyer division pioneered the Perishable Donations Partnership about nine years ago. Stores partnered with local food banks in the Pacific Northwest to collect fresh food and properly store it so it could be quickly shipped to reach hungry families. Kroger adopted Fred Meyer's model and worked with Feeding America to develop food safety and quality control standards, and trained associates to facilitate the program in their stores. Currently, 96% of the company's 2,419 supermarket stores participate in the program.

Kroger's announcement coincides with Hunger Action Month, Feeding America's month-long campaign to inspire individuals to take action to help end hunger in their communities.

Kroger, one of the world's largest retailers, employs 343,000 associates who serve customers in 2,419 supermarkets and multi-department stores in 31 states under two dozen local banner names including Kroger, City Market, Dillons, Jay C, Food 4 Less, Fred Meyer, Fry's, King Soopers, QFC, Ralphs and Smith's. The company also operates 784 convenience stores, 322 fine jewelry stores, 1,182 supermarket fuel centers and 37 food processing plants in the U.S. Recognized by Forbes as the most generous company in America, Kroger supports hunger relief, breast cancer awareness, the military and their families, and more than 30,000 schools and grassroots organizations. Kroger contributes food and funds equal to 200 million meals a year through more than 80 Feeding America food bank partners. A leader in supplier diversity, Kroger is a proud member of the Billion Dollar Roundtable and the U.S. Hispanic Chamber's Million Dollar Club.

SOURCE The Kroger Co.

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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