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Newly Opened Salon Sora In Boca Raton, Retains Simply The Best Public Relations As PR Firm Of Record

BOCA RATON, Fla., Sept. 9, 2013 /PRNewswire/ -- Color Specialist extraordinaire, Frank Marino and Senior Stylist mastermind, Kerry Lloyd Resnick who own Salon Sora in Boca Raton, announced today that they have retained Simply the Best Public Relations as its PR firm to execute local, regional and national PR and Social Media campaigns for their all-new, state-of-the-art penthouse salon. Salon Sora offers clients exclusive haircuts, treatments and color, make up, eyebrow sculpting, accessories, hair products and much more.

"Our targeted publicity campaigns, social media and special events will introduce Salon Sora as a the only choice for the top-of-the-line hair color and styling," states Whitney Moerings, Senior Publicist and Social Media Director of Simply the Best PR. She adds, "Frank has become well-known in the world of beauty because of his ability to correct any hair color disaster."

"I was once nicknamed the 'trash man' because I was the 'go to' guy for color catastrophe. And I truly am a bit freakish about maintaining the integrity of the hair," jokes Marino.  "I feel that by using some of the best products I know of, such as Goldwell hair color and Phytologie hair care products I can do just that," he continues.

Along with Frank, Kerry who has worked with multiple celebrity clients, on billboard advertisements, television commercials and is currently the primary stylist to some of the top-rated television newscasters, has been voted one of the top stylist in Manhattan. Currently at MIZU SALON on prestigious Park Avenue, at the epicenter of New York City, Kerry will bring his talent to Salon Sora on a monthly basis while maintaining his celebrity clientele in New York City.

Classically trained in the art of hairdressing by the world renowned Vidal Sassoon School of Hairdressing, Kerry has risen to the top of his profession by applying that talent in a vast arena of different media. Kerry's prodigious portfolio includes styling for VOGUE and FLAIR magazines as well as being featured on "Live with Regis and Kelly", " Sally Jessie Rafael", and as a celebrity stylist known for his creative makeovers.

Frank, trained by the Goldwell Academy and educated in Baltimore, San Diego, Los Angeles, and Connecticut, has been in the industry for 17 years.  "My passion isn't just to help people look better but also to help them feel better about themselves. I have always been a 'server' in my life and creating beautiful hair color is only part of what I feel my clients receive when they sit in my chair," Frank confirms.

Salon Sora1675 N Military Trail, Suite 700 Boca Raton, Florida 33486

Salon HoursMon: 10:00 am - 4:00 pmTue: 9:00 am - 5:00 pmWed: 9:00 am - 6:00 pmThu: 9:00 am - 8:00 pmFri - Sat: 9:00 am - 6:00 pm

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