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Ford Introduces First Bacon-Wrapped Car, Satisfying Even The Most Insatiable Appetite

DEARBORN, Mich., Aug. 28, 2013 /PRNewswire/ --

  • Ford gives "breakfast to go" a whole new meaning by wrapping a 2014 Ford Fiesta in bacon to mark International Bacon Day Aug. 31               
  • Ford Fiesta drivers can now buy bacon wraps for their ride to fully express their personality and commitment to pork's crowning jewel                
  • Allan Benton, CEO of Benton's Country Hams and producer of what some consider the world's greatest bacon, proudly approves the design

(Photo:  http://photos.prnewswire.com/prnh/20130828/DE69637)

Bacon has been a cornerstone of cuisine since ancient Rome. In recent years the cured meat has transformed from a food to a lifestyle – inspiring everything from medical supplies to plush toys. Now, with International Bacon Day just around the corner, Ford is savoring the salty side dish with the introduction of what is believed to be the first bacon-wrapped car – a 2014 Ford Fiesta.

Ford is announcing the availability of custom bacon graphics that pork purists can have installed on their new Fiesta. The small car synonymous with fun and individuality is hitting dealerships around the country.

"In the 40 years I've been in this business, I've never seen so much interest in bacon," said Allan Benton, CEO of Benton's Country Hams. "It's being used in bourbon, chocolate, ground beef, caramel corn and whatever else you can think of. This car just makes so much sense."

The piece de resistance is the full "Bacon Wrap" – 10 giant strips of delicious bacon rolled around the entire Fiesta for a carb-free ride. Benton, known as the King of Bacon among venerable food writers and chefs, personally approved the design, and has deemed the bacon-wrapped Fiesta good enough to eat – and drive.

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