This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Turns Out Marissa Mayer Was the Wrong Person for the Yahoo! Job

Stocks in this article: YHOO JCP BBY HPQ TWX GOOG

NEW YORK ( TheStreet) -- After Marissa Mayer got the Yahoo! (YHOO) job, I supported the move and stood strongly behind her for several reasons.

First, we're about the same age. I like seeing people my age (38) and younger experience great success. It makes me feel good. Plus it drives me to do more.

And it was a breath of fresh air to see Yahoo!'s board do the opposite of companies such as Hewlett-Packard (HPQ), Best Buy (BBY) and J.C. Penney (JCP) by going with the young tech disruptor as CEO over boring, entrenched and/or retread leaders.

Second, I felt like the media gave Mayer a raw deal -- initially -- simply because she is not only a woman, but, at the time of her hiring, a very pregnant one. I don't like pile-ons. I don't like seeing people get picked on, particularly on the basis of their anatomy and such, so I rallied.

Third, I really thought she would do a great job as CEO. And, by some accounts, she has/is.

If the stock market reflects reality, I made the correct call. Since Yahoo! hired Mayer the stock is up roughly 73%. That said, HPQ and BBY are also up approximately 35% and 78% over the same period. JCP is the only laggard in the bunch, off around 32% since mid-summer 2012. But, for as much as people claim it is, the stock market isn't always a trusty forward-looking mechanism. It creates flavors of the month and, often, leaves retail investors holding the bag.

It's not that Yahoo! is in anywhere near as bad shape as BBY and JCP or HPQ. Because they're not. Quite the contrary. It's just that the four companies/stocks have similarities.

Three of them have seen what, I think, will ultimately be ill-advised stock price runs. Investors haven't really taken a critical look at the future prospects for Yahoo!, HP and Best Buy. To that end, throw in JCP and you have the wrong person in place at the top.

On Mayer specifically -- she's attempting to play the role of head media hotshot at Yahoo!. Consider the latest Kara Swisher scoop over at All Things D: Mayer is trying to cook up all sorts of media "synergy" with everybody from Katie Couric to Vogue magazine.

1 of 2

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 17,804.80 +26.65 0.15%
S&P 500 2,070.65 +9.42 0.46%
NASDAQ 4,765.38 +16.9840 0.36%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs