All told, Weinstein and Hastings may be proving to media industry moguls that discretion is the greater part of valor, especially when it comes to targeting your audience. The days of all you can eat cable packages may be numbered, especially as the likes of Google and Apple try and move into the pay TV market.
Studio and cable executives continue to blow out their budgets on generic blockbuster movies and overly large pay-TV bundles that they believe can be passed onto ignorant consumers. Weinstein and Hastings have a more enlightened approach that champions the individual. Every new content deal or original Netflix show added in the past year appears targeted at a specific audience.
The result may eventually force Hollywood to change. Netflix and Weinstein may quietly be forming new Hollywood alliances and business models that reshape the industry in coming years.
-- Written by Antoine Gara in New YorkFollow @antoinegara