In the letter to the Commissioner, Mr Bradshaw proposed a number of alternative sanctions. These include ordering:
• Plain English warnings on Google's search home page explaining how and why data is collected and tracked; • Reversing Google's merger of all data across its services or, if that isn't possible, deleting all illegally merged data, with deletion independently verified; and • A prominent apology to be placed on the Google search home page.
Marc Bradshaw continues:
“Google is one of the largest companies in the world with huge financial resources and access to the most expensive lawyers around the world. Regulators must rise to this challenge and rein in Google. If they fail, every internet user in this country will suffer and the right to online privacy could be lost forever.”SOURCE Olswang LLP