Material selection, meticulous execution and craftsmanship will elevate Lincoln Black Label vehicles. Lincoln Black Label materials experts examined options from the entire sphere of luxury offerings to create the Black Label palette.
"Because Lincoln Black Label is our highest offering of the expression of personal luxury, we took our materials selections personally as well," said Lampinen. "We believe this personal touch and involvement will help separate
from other offerings."
Carefully selected and engineered to deliver the softest feel with a premium appearance, the seats are made from Venetian leather. Custom-made for Lincoln Black Label, less than 1 percent of hides globally meet the requirements for becoming Venetian leather.
The instrument panel, center console and doors are leather-wrapped and stitched. Subtle Diamond-L and Linking-L perforation patterns specially designed for Black Label accent the seats and door trim.
Sought out globally and selected for maximum richness of color and grain, these woods for the instrument panel, door appliques and steering wheel bezel complement the themes. The Ziricote wood used with Indulgence was selected because its natural beauty resonates without stains or dyes.
A long-recognized premium material associated with high design in a variety of industries, including interior design, consumer electronics and aviation, as well as automotive,
designers specifically selected it to wrap the headliners, visors and pillars and to trim the floor mats.
Clients interested in acquiring a Lincoln Black Label-equipped vehicle will find the shopping and selection process personal and enjoyable. Whether a client's first point of contact is through the
website or at the dealership, Black Label experts will guide them through the process. Lincoln Black Label is intended to launch near the end of 2014.
"Lincoln Black Label will offer an experience for our clients that will engage them, not overwhelm them," said Farley. "Lincoln Black Label is another important step in our brand's reinvention to appeal to a whole new group of progressive luxury clients."